Hey, I’m Jess.
I lead teams & build systems that bring product & brand stories to life.
My Approach
Process-First Leadership
I specialize in building the "creative machine"—the scalable systems and high-performing teams that turn ambitious concepts into profitable market realities. With over a decade of experience navigating the intersection of aesthetic design and manufacturing feasibility, I don't just lead creative teams; I create the frameworks that protect margins and drive operational excellence.
Knowledge Creates Empowerment
I believe that true creative leadership requires a deep fluency in the entire product lifecycle and the ability to translate cross-functionally. My approach integrates trend-driven design with a deep command of materials, manufacturing, tariffs, and data integrity.
I thrive on optimizing legacy systems into high-performance engines that empower teams to work smarter. Elevating technical fluency in manufacturing transforms constraints into a framework for innovation—ensuring every product story is as commercially viable as it is compelling.
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Cross-Functional Collaboration
I create the bridge between Sourcing, Merchant teams, and Creative—ensuring that design innovation is always balanced with financial goals and manufacturing reality.
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Strategic Design Direction
I translate brand vision into actionable item directives and clear feedback, ensuring every product category delivers on quality, value, and aesthetic intent.
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Elevate & Empower
I architect the systems that increase data integrity, reduce bottlenecks & educate and empower stronger teams & improve key stakeholder communication.
Featured Projects
Spring 2025
Hearth & Hand for Magnolia
Concept through execution ownership of a unique whitespace project to develop craft & creative adjacent product with the Hearth & Hand guest at heart.
Spring 2025
Mother’s Day Collection for Paper Source
Mother’s Day product collection exclusive to PaperSource. I owned creative direction, materials & sourcing/negotiations, tariff strategy, sampling & execution for this collection.
Iterative Format
Resin Photo Frames For Bullseye’s Playground
Initial concept generation, art direction, sourcing & execution for a product format that has been a repeated & profitable multi-season/year best-seller.
See More Projects
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Anthropologie
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Target
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PaperSource
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See More Projects • Anthropologie • Target • PaperSource •
Click to See More
Some Kind Words
"I highly recommend working with Jessica. We worked closely together on the Target Owned Brand team at Made for Retail, where she consistently demonstrated a top-tier passion for product development and an exceptional eye for detail—truly among the best I’ve worked with.
Jessica pairs her creative strengths with strong financial and strategic acumen, delivering product solutions that are trend-right, innovative, and cost-effective. She brings thoughtful ideas to the table while always keeping business objectives in focus.
Beyond her skill set, Jessica is the kind of colleague you learn from as much as you collaborate with. Her curiosity and passion are infectious, pushing teams to grow in ways they don’t expect. She is also incredibly kind and a genuine joy to work with. Whether as a teammate, leader, or mentor, having Jessica as part of your organization is a decision you won’t regret."
Emily (Smetana) Lund, Account Manager | Made For Retail, Inc.
"Jess is an extremely kind, collaborative, and genuinely positive leader to work with. She brings clarity, momentum, and trust to every team she leads. Any organization would be incredibly lucky to have her.
I had the pleasure of working with Jess at Made for Retail, where she was my Design Manager. I could always count on her to provide strong creative direction while encouraging collaboration across the entire team. That balance was the “secret sauce” that empowered me—and others—to do our best work. Jess has a deep understanding of the retail and consumer products landscape and an exceptional ability to turn trend research and market insights into products that are both compelling and highly salable. She expertly bridges strategy and execution, guiding teams through the full development cycle while staying on top of timelines and maintaining a high standard of quality."
Lindsay Gruetzmacher, Senior Product Designer & Illustrator | Harvest Group
Get in Touch!
Let’s connect and see what we can build together!
